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APT’s Test & Learn™ solution enables executives to accurately measure the profit impact of pricing, marketing, merchandising, operations, and capital initiatives, tailoring investments in these areas to maximize ROI.

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Event: See You There!

June 3 - 5, 2012

Marriott Marquis
New York
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Event: See You There!

July 18 - 20, 2012

Marriott Magnificent Mile
Chicago, IL
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May 7, 2012
Taking Ideas on a Test Drive, APT's Jim Manzi reviewed in The Wall Street Journal

May 3, 2012
APT's Jim Manzi discusses experimentation and his new book on MSNBC's Dylan Ratigan Show

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Jun 3 -5, 2012

NYU Hospitality 2012
Marriott Marquis
New York

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Client Testimonial

"In the highly competitive and fast-moving world of apparel retail, there is need for in depth testing and analysis in a controlled environment. We have seen how APT’s solution is able to rapidly design..."

- VP - Financial Planning & Strategy, Chico's

"Customers are probably more selective than they’ve ever been and we need to make sure that we’re reaching out to them in the best way. Using APT's software gave us significant analytical power that we simply couldn’t replicate with our internal systems."

- VP - Financial Planning & Strategy, Chico's

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About APT

Event: See You There!

Event: See You There!

Jun 3 -5, 2012

Client Testimonial