A leading retailer used APT's Test & Learn software to understand where price increases would be effective.
APT SVP John Howard discusses how carriers can measure the true impact of changes to product portfolios and rate changes.
See how one insurer made changes to its policy pricing and used APT's software to understand the impact of these changes and further optimize its rate setting strategy.
Automakers must understand how their new model introductions impact sales in order to target marketing and dealer programs to the markets where the model will drive the greatest impact.
Learn how companies are moving beyond the media mix model by leveraging a Test & Learn approach to optimize their media strategies.
APT SVP John Howard discusses how carriers can improve their Claims processes through a Test & Learn approach.