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News
2012
Fast Food Chains Race to Grab Breakfast Business, APT Featured in Dow Jones Newswire
AutoZone Licenses APT Software to Help Evaluate Strategic Initiatives, APT Featured in Chain Store Age
APT one of "Four Technologies to Watch in 2012"
2011
Travelers increasingly choose luxury in the sky, APT's Maryam Wehe featured in USA Today
Testing Times, APT Byline featured in UK's Financial Director
Retailers Should Be Fast 'AND' Data-Driven, APT Byline Featured in RetailWire's BrainTrust
American Banker Names APT One of Top 10 Tech Companies to Watch in 2012
American Greetings Confirms Consumer Appeal, APT featured in CGT
Recruiting Wars Over Ivy Leaguers Heat Up, APT featured in Boston Herald
Making In-Store Branches Deliver, APT Byline Featured in Banking Strategies
Choice Hotels Licenses APT's Test & Learn Management System, APT Featured in The San Francisco Chronicle
US Restaurants Play Out Different Pricing Strategies In China, APT Featured in Wall Street Journal
"Panera Ramps Up Unit Growth, Explores New Territories:" APT Featured in Wall Street Journal - Print Edition
Denny's Rolls Out Technology to Pre-Test Initiatives: APT Featured in Restaurant Management
"Hotel Rates, in Some Cities, Seem Fully Recovered:" APT Featured in the New York Times
"Denny’s Licenses APT’s Test & Learn Management System": APT Featured in Restaurant News
"Denny’s licenses APT test-and-learn management system": APT Featured in Chain Store Age
"Denny’s Licenses New Management System": APT Featured in Restaurant Management
"BrainTrust Query: Will An Apple a Day Grow Sales?": APT featured in Retail Wire
"Helping Retailers See If Their Promotions Are Hits or Misses": APT Featured in the Washington Post
“Retailers Tap Software for Store Refits”: APT featured in Financial Times
“Can Grocers Leverage Emerging Media?”: APT Byline Featured in Grocery Headquarters
“All the Right Moves”: APT featured in Stores Magazine
"Chico’s to use APT solution": APT Featured in Chain Store Age
"Hurricanes Punish Some Retailers, Reward Others": APT featured in The Wall Street Journal
“Hurricane Irene: a mixed bag for retailers”: APT featured in the Associated Press
"Quick Service Restaurants Focus on Desserts:" APT featured in Convenience Store News online
Quick-Service restaurants hit customers’ sweet tooth, APT featured in Nation’s Restaurant News
McDonald’s: Apple Slices in Every Happy Meal, APT featured in The Wall Street Journal and Associated Press
The In-Store Impact of Online Ads, APT Featured in Adweek
Signet Jewelers Highlights Use of APT's Software in "Retail Focus"
Location, Location, Location: A Real Estate Catchphrase Moves to Marketing: APT featured in RetailWire
Whose ad budget is it, anyway?: APT featured in Chain Store Age
Test before You Invest: APT Europe featured in Business Excellence magazine
Signet Jewelers licenses APT's Test & Learn Software
Measuring Social Media Effectiveness: APT featured in Business Insider
Guitar Center Renews Agreement, APT featured in Chain Store Age
How to Avoid Snags in Rolling Out Initiatives, APT featured in HotelNewsNow.com
Unlocking the Value of Frequent Shopper Data, APT Featured in Chain Drug Review
How to Measure the Impact of Social Media, APT featured in Fast Company
Remove the debate from the board room, APT featured in BCS
How to Strike the Right Balance in Raising ATM Fees, APT featured in American Banker
Brand Optimization, APT featured in Brand Tech News
Five Steps to Effective Idea and Product Testing, APT featured in Bank Systems Technology
More In-Market Testing, APT Featured in Shopper Technology
2010
Big Retailers Put Testing to the Test, APT Featured in CFO Magazine
APT Innovation Collaboration Presentation at GMA Shopper Momentum with Delhaize & Kraft
Minding Their Business Intelligence, APT Featured in Grocery Headquarters
APT Featured in Gartner Industry Research on Multichannel Retail Analytics
Lab Work Eased Wells Fargo Shift to New ATMS, APT Featured in American Banker
Striking A Balance, APT Featured in Grocery Headquarters
FamilyMart's Test & Learn Capability Featured in CBN Weekly
APT's Test & Learn Approach Featured in The Washington Post
Kraft Foods and Autumn Dawn McDonald: Analytical Powerhouse, APT Featured in Shopper 360
Testing Proves Testing Works, APT Featured in Stores Magazine
Kraft Gets In-Market Testing Right, APT Featured in Consumer Goods Technology
Test Shifts in Overdraft Policy to Find What Works, APT Featured in American Banker
Family Dollar, Advance Auto Parts Drive Repeat Purchases, APT Featured in RIS News
Kraft Scores with Strategies for Better Retail Servicing, APT Featured in CPG Matters
APT Featured in Chain Store Age: Focus On Business Analytics
What is Different with Collaboration This TIme? APT Featured in Consumer Goods Technology
Kraft to Outline Strategies for Better Retail Servicing, APT Featured in CPG Matters
Dialing For Dollars: Family Dollar, APT Featured in Supermarket News
Family Dollar Tests Basket Analysis, APT Featured in RetailWire
APT's "Test and Learn" Approach featured in Deloitte's Report on the Chemical Industry
Press Releases
2012
Cracker Barrel Old Country Store Inc. Licenses APT's Test & Learn Management System™
AutoZone Licenses APT’s Test & Learn Management System
2011
Choice Hotels Licenses APT’s Test & LearnTM Management System
APT Exhibits at BAI Retail Delivery
Chico’s FAS, Inc. Licenses APT’s Test & Learn™ Management System
Denny's Licenses APT's Test & Learn Management System™
Owens Corning Renews Licensing Agreement for APT’s Test & Solution ™
7th Annual Test & Learn™ Summit Draws Decision-Makers from Over 30 Fortune 500 Companies
APT Awarded Patent for Innovative Methods of Developing, Analyzing, and Managing Business Initiatives within the Business Network
H. Samuel & Ernest Jones invest in testing technology to boost business performance
Guitar Center Renews Strategic Licensing Agreement with APT’s Test & Learn Management System ™
Walmart and APT Co-Present at the Loss Prevention, Auditing and Safety Conference
PNC and APT co-present at the 16th Annual Best Practices in Retail Financial Services Symposium
Strategic Testing Nearly Doubled at Leading Banks in 2010
Retailers Increase In-Market Experimentation by 21% in 2010
2010
Research reveals few retail & hospitality firms ‘very confident’ in trials of business investments
APT Leads Innovation Collaboration Presentation at GMA Shopper Momentum with Delhaize & Kraft
Wendy’s International, Inc. Signs Agreement to License APT's Test & Learn Management System
Software Firm APT Appoints ex-Vodafone Marketing Chief to Grow European Business
Publix Signs Agreement to License APT's Test & Learn Management System
APT Announces Test & Learn™ Uses For Shopper Marketing Campaigns at 10th Annual Shopper Insights in Action Conference
APT to Host Webinar with Wawa “Thinking Inside the Basket: Making More Informed SKU Rationalization Decisions” on July 14th, 2010
APT to Host Webinar discussing "Maximizing ROI with Marketing"
APTs Test and Learn Featured by Kraft Foods at FMI 2010
APT Webinar on "Creative In-Store Merchandising" Set for May 19th, 2010
Summit on Test & Learn Draws Senior Executives from More Than 40 Fortune 500 Companies
APT to Host Webinar with Kraft Foods on April 21, 2010
APT and Family Dollar to Host Webinar on March 16, 2010
TD Canada Trust, SunTrust, and BBVA Compass to co-present in APT’s 2010 Banking Webinar Series
APT to Host Webinar "Brand Innovations & Renovations: Mastering Product Launches and Minimizing Misfires" on February 17, 2010
APT's Market Basket Analysis software mentioned in Leading Industry Analysts' Top Predictions in 2010 for Retailers and Consumer Product Companies
Panera Bread selects APT Test & Learn and Menu Analyzer
APT Awarded Consumer Goods Technology Editor’s Pick Award
Advance Auto Parts selects APT Market Basket Analyzer
APT Announces 2010 Webinar Series for CPG Manufacturers and Retailers
APT and Family Dollar to Present on Market Basket Analytics at NRF's Big Show
2009
Banfield, The Pet Hospital® Signs Agreement to License APT's Test & Learn Management System
APT Announces 2010 Business Experimentation Conference for Senior Executives
Meijer Signs Agreement to License APT's Test & Learn Management System
Family Dollar Selects APT's Market Basket Analyzer
APT's Test & Learn Management System selected by RBC to Conduct In-Market Tests
IHG Selects APT's Test & Learn Management System to Advance Hotel-Level and Guest-Level Analysis
Big Lots Selects APT's Test & Learn Management System
APT Launches Webinar Series for CPG Executives
APT's Jim Manzi Speaks at MIT's Sloan School of Business
Summit on Business Experimentation Draws Senior Executives from more than 25 Fortune 500 Companies
Harvard Business Review Features Applied Predictive Technologies in "How to Design Smart Business Experiments"
Wawa Selects APT's Test & Learn for Sites and Market Basket Analyzer
Guitar Center Licenses APT's Test & Learn Solution
2008
The Pantry Selects APT's Test & Learn Management System
Graeme McVie to Join APT as Senior Vice President
Family Dollar Implements APT's Test & Learn Management System
APT Names Jim Manzi Executive Chairman, Anthony Bruce CEO
APT Selected by SunTrust to Implement Test & Learn Solution
APT Named to Deloitte's Technology Fast 50 Programs for Virginia & Maryland
APT to Provide Test & Learn Suite to TD Canada Trust
APT Expands With Presence in London
Owens Corning Renews License for APT's Test & Learn Solution
Summit on "Business Experimentation" Draws Senior Executives From Over 25 Fortune 500 Companies
APT Releases Further Enhancements to v6
APT to Implement Site Development Application for Sunrise Senior Living
Events
2012
Pharma Market Research Conference 2012
ALIS 2012
NRF Big show 2012
FMI Midwinter 2012
Retail Financial Services Symposium 2012
Retail Week Conference 2012
RLC 2012
Shopper Marketing Summit 2012
NACDS Annual Meeting2012
FMI 2012 Convention
Users Conference 2012
National Restaurant Association Show
NYU Hospitality 2012
Shopper Insights in Action 2012
GMA Executive Conference
Hotel Data Conference 2012
2011
RILA 2011
AH&LA 2011 Fall Conference
DMA 2011
The Lodging Conference 2011
HDC 2011
RFS 2011 Outlook Invite
RFS2011
NRF 2011
GMA Executive Conference 2011
ANA Masters of Marketing 2011
BAI Retail Delivery 2011
NYU Hospitality Conference 2011
World Retail Congress 2011
NACS Show 2011
IGD Convention 2011
UC2011
FMI MidWinter 2011
Retail Week Conference 2011
RLC2011
2010
ANA 2010
AH&LA Fall Conference 2010
CGF2010
Shopper Insights In Action
GMA Exec
BRC2010
BAI Retail Delivery 2010
NACS 2010
BRC Annual Retail Industry Dinner
IGD Convention 2010
NRF2010
FMI2010
LIMRA2010
RWC2010
TL2010
RLC2010
ISMS2010
GMA2010
WRC2010
IHIIC2010
2009
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Cracker Barrel Old Country Store Inc.
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