• Language
  • Navigation

Case Studies

Advertising & Media Spend

The media landscape is changing rapidly and marketers are increasingly challenged to consider the implication of shifting marketing budgets from the off-line to the online world. Leading retailers have found Test & Learn™ to be instrumental in quantifying the incremental impact of advertising across channels.

Watch our featured videos

  • Grocery Retail: Loyalty Programs

    Grocery Retail: Loyalty Programs
  • Grocery Retail: Marketing & Promotions

    Grocery Retail: Marketing & Promotions
  • Apparel Retail: Marketing and Promotions

    Apparel Retail: Marketing and Promotions
  • Retail: Trends & Analytics Overview

    Retail: Trends & Analytics Overview
  • Convenience Retail: Trends & Analytics Overview

    Convenience Retail: Trends & Analytics Overview
  • Apparel Retail: Trends & Analytics Overview

    Apparel Retail: Trends & Analytics Overview
  • Grocery Retail: Trends & Analytics Overview

    Grocery Retail: Trends & Analytics Overview
  • Apparel Retail: Channel Management

    Apparel Retail: Channel Management
  • Apparel Retail: Inventory Planning

    Apparel Retail: Inventory Planning
  • Convenience Retail: Labor & Operations

    Convenience Retail: Labor & Operations

“The retail business is increasingly competitive. This means placing even more importance on making the right decisions about things that will appeal to our customers. Without a doubt we are getting better answers with the APT system and giving better direction to the senior team. It’s put us on the path to where we’re making wiser investment decisions in the stores.”

"Even in a difficult economic environment, I think predictive analytics can get you to a place where you’re making sound, fact-based decisions.”

- Director of Enterprise Analytics